Cookie Policy
Effective Date: 01/01/2024
At Midas Touch Mastery ("we", "us", "our"), we use cookies and similar tracking technologies to enhance your experience on our website, midasmastery.com ("Website"). This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use. This policy is in compliance with the General Data Protection Regulation (GDPR) and the ePrivacy Directive.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, smartphone) when you visit a website. Cookies enable websites to function efficiently and improve the user experience by remembering your preferences, login details, and browsing activity.
Cookies can be classified as either:
-
Session Cookies: These are temporary cookies that expire once you close your browser.
-
Persistent Cookies: These remain on your device for a set period of time or until you manually delete them.
2. Types of Cookies We Use
We use the following categories of cookies on our Website:
a. Essential Cookies
These cookies are necessary for the basic functionality of the Website, such as page navigation, access to secure areas, and load balancing. Without these cookies, the Website cannot function properly.
-
Examples: Authentication cookies, session cookies.
b. Analytics and Performance Cookies
These cookies collect information about how visitors interact with the Website, such as which pages are visited the most and how users move around the site. This information helps us improve the performance and user experience of the Website.
-
Examples: Google Analytics, Hotjar.
c. Functional Cookies
These cookies allow the Website to remember choices you make, such as your language preferences or region, and provide enhanced features.
-
Examples: Language preference cookies, user interface customization.
d. Marketing and Advertising Cookies
These cookies are used to track visitors across websites to deliver personalized advertisements based on your browsing behaviour. They also help us measure the effectiveness of our marketing campaigns.
-
Examples: Facebook Pixel, Google AdWords.
3. Third-Party Cookies
We may allow third parties, such as advertising networks or analytics providers, to set cookies on your device when you visit our Website. These third parties may use cookies to collect information about your browsing activities across different websites, which can be used for interest-based advertising.
4. How We Use Cookies
We use cookies to:
-
Ensure the proper functioning of the Website.
-
Improve the performance and functionality of our Website.
-
Analyze visitor behaviour to enhance our services.
-
Provide personalized content and advertising.
-
Track and measure the effectiveness of our marketing campaigns.
5. Your Consent
When you visit our Website for the first time, you will see a cookie banner requesting your consent to the use of non-essential cookies. You can choose to:
-
Accept all cookies: This includes essential, performance, functional, and marketing cookies.
-
Reject non-essential cookies: Only essential cookies will be used.
-
Customize your preferences: You can choose which categories of cookies you want to allow.
You may withdraw or modify your consent at any time by adjusting your cookie preferences in the Cookie Settings on our Website.
6. Managing Cookies
You can manage or delete cookies through your browser settings. Below are links to help you manage cookies in popular browsers:
-
Google Chrome
If you block or delete cookies, certain features of our Website may not function correctly.
7. Data Protection and Cookies
Some cookies collect personal data, such as your IP address or browsing activity. Any personal data collected through cookies will be handled in accordance with our Privacy Policy. We implement appropriate security measures to protect your personal data from unauthorized access.
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page, and the "Effective Date" at the top will be revised accordingly. Please check this page periodically to stay informed about how we use cookies.
9. Contact Us
If you have any questions or concerns about our use of cookies, please contact us at:
Midas Touch Mastery
Email: contact@midasmastery.com